With the POW EDITION we bring you a superior package of sustainability and visual clarity. Using plant-based polymers derived from castor oil as well as recycled polyester these products leaves a vastly reduced footprint on our planet. The SONAR lenses from Carl Zeiss Vision features legendary clarity and improves your vision beyond belief in snow-covered terrain. Developed in collaboration with Protect Our Winters these goggles support their work and is a step in ensuring future generations so the can enjoy the mountains in the same way as we have.
SONAR LENSES BY ZEISS
An elevated level of safety and visual comfort - Our ZEISS SONAR lens technology improves your vision in snow-covered terrain in all light conditions. Colours and contrasts are significantly enhanced – even as you’re riding down the mountain at full throttle. The special spectral curve of the tint acts as a blue attenuator, but still allows a portion of the blue light through.
Unlike standard blue filters, the special spectral curve of ZEISS SONAR suppresses blue light but allows some to reach the eye – in the range between 380 and 500 nm. This allows you to recognize unevenness in the snow such as bumps and depressions.
Researched and designed to receive all important information from the terrain ahead and from your environment, creating a vastly improved contrast and visual perception. In short -SONAR allows you to read your terrain better and makes skiing safer.
Reliable UV protection: reflection of the snow significantly increases the effects of ultraviolet radiation when skiing at high altitudes. ZEISS snow goggles have been specially designed for alpine skiing and therefore provide 100 percent protection against solar UVA and UVB rays up to 380 nanometers.
Protect Our Winters has grown from a kernel of an idea into a worldwide network of over 130,000 supporters – a social movement on climate, designed to activate a passionate community and create the political will for meaningful action by state and federal policymakers. And, while POW’s earliest supporters were renowned athletes and respected corporations, the movement quickly grew to include the wider outdoor sports community as their playgrounds and livelihoods also depend on healthy winters.
THE PLANT BASED PROCESS
This vastly improves colour performance, durability and scratch resistance. The process also spares workers and our environment from exposure to hazardous solvents and chemicals. The details on our frames are made out non food castor bean derivates. In total, 64% of our goggle is made out of bio based materials.